Being a lean startup is all the rage these days.
I think the real question here is, “When did boot strapping become antiquated?” People talk about lean startups like bootstrappers went on a diet. While I can appreciate the concept, lean is a term that’s already being over used.
The Foomark backstory
Back in December, the news broke that Yahoo might possibly sunset [read: kill] Delicious. The internet had a meltdown, Pinboard’s server melted, and Robert, my business partner, built his own “Delicious” engine in a weekend. No, seriously, a weekend. While someone blogged about it, he actually did it.
We spent the next 3 months bringing Foomark to life. We didn’t want to build a copycat so we decided to make things more interesting. Why not turn bookmarking into a game?
Bookmarking sites + earning coins + building a guild sounded like fun.
Two dudes, one concept
There’s just two of us. One designer (me) and one developer (Robert). The system is built under CodeIgniter. Why didn’t we choose Rudy on Rails? To tell you the truth, we didn’t spend hours or days researching the right solution for Foomark. Robert just sat down one morning and started coding. He originally named it a “‘Delicious clone”.
This year at SXSW, we launched our app. With every party or new introduction the question was “What is your startup?”.
Foomark is our startup, even if we didn’t set out with that goal in mind.
No seriously, we’re lean
Robert and I are both full time freelancers. Foomark was birthed between client work, evenings and weekend meet-ups. To help lighten the load we’ve employed several other apps:
First up, Postmark which allows us to track all the mail we send out. We’re tracking everything from invite emails to cron scripts.
Next, Uservoice which is a great system for providing feedback and support to users. We’ve already received some amazing feedback and suggestions for our roadmap.
Internally, we’re using our own custom built to-do list for bug tracking and feature development (another side project from Robert and I).
And of course if you’re reading this, we’re using Tumblr for our blog. We just need something lightweight to get our message out.
The future is bright
Support from our friends and beta testers have been overwhelmingly positive. We’re not sure what the future holds for us or Foomark but we’re pushing forward.
We’re open to the idea of funding but frankly, a lack of funding isn’t going to stop us. We will continue to support Foomark as long as there is a community of users.
Our hope is to eventually transform Foomark from a part time startup to a full time, bookmarking, guild fighting, social gaming awesomeness. Let the games begin!
The Lean Startup Challenge
This post is part of the lean startup challenge: http://appsumo.com/leanchallenge which is part of an amazing startup bundle from Appsumo.